Lanzarote/Teguise (SSC) - Teguise has hit upon an original marketing ploy: having introduced their 'I love Teguise' marketing concept in April 2010, Teguise council has now been gi-ving away its heart at tourist industry trade fairs, in the form of USB memory sticks.  Almost 2.000 pictures of Teguise and other sights around Lanza-rote and La Graciosa have been stored on the heart-shaped stick, as well as maps and street directories. The stick's producers want to give the recipients a bit of a surprise, and make Teguise stand out from the crowd and be remembered for as long as possible.